We’d like to introduce you some of the people working at Aurea. What they do, what they love about their work, their favourite movies, music band, etc…
Let’s start with Carlos Wassmann, our Sales & Marketing Manager.
How would you introduce yourself?
I have always been the entrepreneur kind of person. Even before the term became what it is today. I have always wanted to do things my own way and believed things could be done differently, which led me to quite a professional career that started in advertising, matured in the web development industry and took me to finally marketing a world audio brand like Aurea. As any other entrepreneur could tell you, the path hasn’t always been smooth and there were one or two big failures, but hey: I learnt so much from them.
What do you do at Aurea?
I am responsible for the whole marketing mix for both the Aurea and LW Speakers brands. Being a world brand requires some planning and strategic thinking, as well as a day-to-day coordination with both the production and accounts teams, which makes the task an even better challenge for the team. Aurea is a very young brand, thus we are constantly growing every day, but we are extremely happy with the brand awareness we have achieved at a very good and steady pace.
What do you enjoy most about your job?
Undoubtedly building the brand from day one is the fuel that drives us. It is such an exciting process for everyone involved, with tough moments but also highly rewarding milestones.
What makes Aurea special?
Probably the fact that it was born from a very deep passion and loving of the audio world by our founder. Up to today, every product is carefully designed to meet the most demanding clients with such a great deal of dedication that it almost resembles the artisans working methods.
Something that most people don’t know about you?
I want to be a motorsport racing driver someday.
One sound you love
I love opening the window and listening to the rain falling over my city, obviously while I am indoors and dry.
What is your favourite movie?
Probably Syriana, a geopolitical thriller film featuring George Clooney and also produced by him. Or maybe Traffic, too, so you can say I am a Stephen Gaghan fan.
Any band or singer you don’t get tired of listening?
I am very faithful to my music, so there are plenty of artists I have been listening for decades and never get tired of them. Powerful bands such as Metallica or more emotional ones like Massive Attack are some of them. But I am also a huge follower of house and deep house trends and DJs.
Someone you admire the most?
Anyone that has achieved his/her goals against the established rules and despite going through hard times. Steve Jobs, Eminem or Madonna quickly come to my mind.
What are your hobbies?
I am a web developer at heart, now I only get to write code in my free time. Also, I like to drive. Anytime, anyplace, any car, it relaxes me.
Where can we find you when you are not working?
If not at an airport catching a plane to my next trip, at a bar with friends. Or just relaxing and enjoying the peace of my home.
Thanks Carlos! We’ll introduce you more members of our team soon.